Keeper Collection #SommChat guest Master Sommelier Devon Broglie

7/8 Master Sommelier Devon Broglie

@dbrogues

KeeperCollection ‏@KeeperColl @VintageTexas Today’s #SommChat features Devon Broglie @dbrogues , Master #Sommelier Hope to see you there! 11 am–12N CST, 12N-1PM EST

Russ Kane ‏@VintageTexas @KeeperColl @dbrogues Present and accounted for! Ready for #SommChat discussion with @dbrogues

Keeper Collection @KeeperColl #SommChat has @dbrogues Master #Sommelier & @WholeFoods Global #Beverage Buyer 12N ET @WinesCom @demilove @drooln @Whiskeyplz @Sassodoro @SonomaWCW

Sassodoro ‏@Sassodoro @KeeperColl @dbrogues @WholeFoods @WinesCom @demilove @drooln @whiskeyplz Happy #SommChat #WW! 42 minutes to #SommChat!

SonomaWCW ‏@SonomaWCW We're looking forward to participating in #SommChat next Wed with @RachelVoorhees from @rsvineyards! @KeeperColl #WineWednesday

KeeperCollection ‏@KeeperColl Welcome 2 #SommChat every1! join us 2 hear abt #wine fr Devon Broglie @dbrogues , Master #Sommelier & @WholeFoods Global #beverage buyer?

KeeperCollection ‏@KeeperColl We’d like to introduce you to Devon Broglie @dbrogues who will talk about #wine & summer #wine program @wholefoods on #SommChat #WW

Devon Broglie, MS ‏@dbrogues glad to be here! @KeeperColl @WholeFoods #SommChat

KeeperCollection ‏@KeeperColl Abt ready 2 dive in w/ ?s, so S/O 2 Devon Broglie @dbrogues 2 say hello & so he knows UR here! #SommChat

KeeperCollection ‏@KeeperColl Don't forget that EVERY tweet during this chat should include the #SommChat hashtag in order 4 every1 2 C see it! #WineWednesday

KeeperCollection ‏@KeeperColl As we ask Devon Broglie @dbrogues our Qs, you can ask him Ur Qs as well! He’ll do his best 2 answer all Qs in order #SommChat #WW

Sassodoro ‏@Sassodoro @KeeperColl @dbrogues Ready for #SommChat!

Douglas Trapasso ‏@demilove @KeeperColl – Welcome back to #SommChat @dbrogues ! Since your last chat, I've been meeting w/my tasting group at WF here in Lincoln Park!

Douglas Trapasso ‏@demilove @KeeperColl @dbrogues – Your wine-tenders at the Lincoln Park store are excellent! #SommChat

Devon Broglie, MS ‏@dbrogues Thanks! @demilove @KeeperColl they do a great job. #SommChat

KeeperCollection ‏@KeeperColl W/so many participants gr8 Q's R asked! Even if u dont ask 1, S/O 2 @KeeperColl & @dbrogues 2 let us know u R here! #SommChat

Devon Broglie, MS ‏@dbrogues I'm ready lets dive in! @KeeperColl #SommChat

KeeperCollection ‏@KeeperColl As we ask Devon Broglie @dbrogues our Qs, you can ask him Ur Qs as well! He’ll do his best 2 answer all Qs in order #SommChat #WW

KeeperCollection ‏@KeeperColl Let's start talking #Wine with Master #Sommelier Devon Broglie @dbrogues & @WholeFoods Associate Global #beverage buyer #SommChat

Sandy Wasserman CS ‏@SandyWasserman Good morning @dbrogues How did you get into the wine industry & who are your mentors? Thanks #SommChat

Devon Broglie, MS @dbrogues hey. @SandyWasserman I fell in love with restaurants in college. mentors @tgaiser14 Maggie Radzwiller, @costersdelsiurana

KeeperCollection ‏@KeeperColl .@SandyWasserman fell N lluv w/ restos n college mentors @tgaiser14 Maggie Radzwiller, @costersdelsiurana #SommChat

KeeperCollection ‏@KeeperColl .@dbrogues What are your main responsibilities for being @WholeFoods Associate Global #beverage buyer ? #SommChat

Devon Broglie, MS ‏@dbrogues I coordinate programing for all 300 stores that sell wine. Mostly excel spreadsheets :) @KeeperColl @WholeFoods #SommChat

Debbie Gioquindo,CSW ‏@hvwinegoddess I'm here for a few #SommChat

KeeperCollection ‏@KeeperColl so glad you are here at #SommChat and can’t wait for your questions @hvwinegoddess

Devon Broglie, MS ‏@dbrogues Hello! Glad to have you join. @hvwinegoddess #SommChat

Debbie Gioquindo,CSW ‏@hvwinegoddess @dbrogues Thank you #SommChat

∞ Nicole Forbes ∞ ‏@livehappy8 @dbrogues @KeeperColl @WholeFoods yoooooo....I can help you with that...Automation and visualization

Denise Clarke ‏@DeniseClarkeTX What are some of your favorite wines and/or wine regions? #SommChat

Devon Broglie, MS ‏@dbrogues Love portugal, Northern Italy, California back on the radar with groovy, honest wines. @DeniseClarkeTX #SommChat

Denise Clarke ‏@DeniseClarkeTX Portugal grapes are so hard to remember! #SommChat #winestudy

Russ Kane ‏@VintageTexas @DeniseClarkeTX @dbrogues #SommChat You want hard? Try to remember Greek grape names.

Denise Clarke ‏@DeniseClarkeTX @VintageTexas for sure!

KeeperCollection ‏@KeeperColl .@dbrogues tell us about the #summer #wine program at @WholeFoods ? #SommChat

Devon Broglie, MS ‏@dbrogues 10 wines. From all over the world we think offer exceptional value for $. @KeeperColl @WholeFoods #SommChat

Russ Kane ‏@VintageTexas @dbrogues I agree, they are great values in the marketplace. How do you find them? #SommChat #The Process

KeeperCollection ‏@KeeperColl #SommChat RT Devon Broglie, MS @dbrogues Faves are the #malbec #pinotGrigio and of course #nortico Alvarinho @oleimports @KeeperColl @WholeFoods #obrigado

Devon Broglie, MS ‏@dbrogues We taste a LOT of frogs to come up with a few princes. :) @VintageTexas #SommChat

Russ Kane ‏@VintageTexas #FrogTasting is a good name for it. #SommChat Agreed!

Charles Comm PR ‏@CharlesComm Q. @dbrogues which up & coming #wine regions have @WholeFoods customers most excited lately? @KeeperColl #SommChat #WineWednesday

Devon Broglie, MS ‏@dbrogues #portugal (whole country) #loirevalley #champagne sleepers #croatia #turkey #czech @CharlesComm @WholeFoods @KeeperColl #SommChat

KeeperCollection ‏@KeeperColl Q fr shy #SommChat peep: @dbrogues how much of your job is travel w/@WholeFoods in the US and out of the US?

Devon Broglie, MS ‏@dbrogues about 50% of my time is traveling. and equally split inside and outside US. Visit stores in US wine regions abroad @KeeperColl #SommChat

Douglas Trapasso ‏@demilove @KeeperColl – Do you ever come to Chicago for meetings – I would love to taste and practice #Service w/you! - #SommChat

Devon Broglie, MS ‏@dbrogues Frequently yes. I was just there to teach a @guildsomm class on spain. Love #chicago @demilove @KeeperColl #SommChat

Sandy Wasserman CS ‏@SandyWasserman Q. @dbrogues Any desire to make wine? if so what & where? #SommChat

Devon Broglie, MS ‏@dbrogues worked @closdelobac for the '00 harvest. made a wine that now I can't afford! $400 retail these days :) @SandyWasserman #SommChat

Sandy Wasserman CS ‏@SandyWasserman @dbrogues What did you make in Spain? anything we would of seen? #SommChat

Devon Broglie, MS ‏@dbrogues Actually not really. I did in spain in 2000 and loved the experience but don't want to be a winemaker. #SommChat @SandyWasserman

ormiga ‏@ormiga lurking #SommChat @KeeperColl @dbrogues @tishwine when #wine become as simple as go bar order a beer ;) esp in usa euro both i left 6-10yrs

KeeperCollection ‏@KeeperColl .@dbrogues What R some of your favorite parts about the job at @WholeFoods Associate Global #beverage buyer ?#SommChat

Devon Broglie, MS ‏@dbrogues absolutely love visiting the stores and seeing what our Team Members are excited about. #SommChat

Russ Kane ‏@VintageTexas @dbrogues #SommChat What are your thoughts on the current state of the #TXwine scene? @KeeperColl

Devon Broglie, MS ‏@dbrogues Can't believe how much it is grown! (pun intended) Love the new guard of wines and grapes. @VintageTexas @KeeperColl #SommChat

Denise Clarke ‏@DeniseClarkeTX I have been using the @wholefoods Criterion wines for blind tasting. How do you select them? @dbrogues @KeeperColl #SommChat

Devon Broglie, MS ‏@dbrogues Work w/ a team of winemakers & taste 100s of samples to find wines that are benchmarks. #SommChat @DeniseClarkeTX @wholefoods @KeeperColl

KeeperCollection ‏@KeeperColl .@dbrogues found this display @WholeFoods in #Boise are these the same in all #US stores and for how long? #SommChat

Devon Broglie, MS ‏@dbrogues They sure are until the end of summer! @KeeperColl @WholeFoods #SommChat #topten @WholeFoodsPR

Cristóbal Arellano ‏@evil_bottle @dbrogues @KeeperColl @WholeFoods @WholeFoodsPR #SommChat at Vineyard, we've done exceptionally well with King Rabbit and Vega Montán Mencía

Devon Broglie, MS ‏@dbrogues man that Mencia is great! perfect summer red. I drink it slightly chilled. #SommChat @evil_bottle @KeeperColl @WholeFoods @WholeFoodsPR

Russ Kane ‏@VintageTexas #Mencia my “secret" go to wine! Your totally on to it. When I-C it on list I jump Has good value at price #SommChat

Cristóbal Arellano ‏@evil_bottle @dbrogues @KeeperColl @WholeFoods @WholeFoodsPR I do the same. I pair it up with the Romao cheese we sell. Great combo. #SommChat

KeeperCollection ‏@KeeperColl @evil_bottle great to see you here on #SommChat with @dbrogues & @WholeFoods

Cristóbal Arellano ‏@evil_bottle @KeeperColl @dbrogues @WholeFoods Thank you! Luckily I'm off work today, so I was able to join in #SommChat

KeeperCollection ‏@KeeperColl.@dbrogues Who/What inspired you to become a Master #Sommelier and when did you begin the journey and how long did it take? #SommChat

Devon Broglie, MS ‏@dbrogues I've always been fascinated by the idea of being "the best" at something. Took me 9 years and 1000s of drinks :) @KeeperColl #SommChat

Russ Kane ‏@VintageTexas I love your attitude! @dbrogues #SommChat

Russ Kane ‏@VintageTexas @dbrogues What is your personal favorite Summer feature in @WholeFoods wine department? #SommChat @KeeperColl

Devon Broglie, MS ‏@dbrogues Love them all but drinking a ton of #miraval rosé and #nortico Alvarinho this summer. #SommChat @VintageTexas @WholeFoods @KeeperColl

Debbie Gioquindo,CSW ‏@hvwinegoddess @dbrogues Do the stores vary with inventory and can local stores stock local wines? #SommChat

Devon Broglie, MS ‏@dbrogues yes. Stores inv varies widely based on region and size. Only about 40% of the set is consistent across all #SommChat @hvwinegoddess

Sandy Wasserman CS ‏@SandyWasserman Q. @dbrogues Any trends you see coming or anything that excites you outside of the norm in your travels, assuming you travel #SommChat

Devon Broglie, MS ‏@dbrogues Glad skinny jeans are on the way out. @SandyWasserman excited for the #uswnt #SommChat

Devon Broglie, MS ‏@dbrogues but seriously. balance. flavor that comes from grapes not hanky panky in the winery all promising #SommChat @SandyWasserman

KeeperCollection ‏@KeeperColl .@dbrogues What qualities do u take into consideration when u choose #wines for @WholeFoods? #SommChat

Devon Broglie, MS ‏@dbroguesHas to overdeliver for the price. That is all #inpursuitofdelicious #ipod #ipob @KeeperColl @WholeFoods #SommChat

Andy Phillips ‏@AndyOnFarmWine Any particular price range you shoot for in stocking your inventory or all price levels? #SommChat

Devon Broglie, MS ‏@dbrogues Globally we do most of the extreme value. hot price pts now $15-25. Also national allocations for hi end. @AndyOnFarmWine #SommChat

Russ Kane ‏@VintageTexas It is true that you @dbrogues and craig collins are twins that were separated at birth and met later @winetasting? #onlykidding #SommChat

Devon Broglie, MS ‏@dbrogues ha ha! someone called me Craig IN @WholeFoodsATX yesterday!!!! :) @VintageTexas @winetasting #SommChat

Russ Kane ‏@VintageTexas @dbrogues From #Houston I think of you and Craig as the #Biggio and #Bagwell of #wine #SommChat #TXwine @KeeperColl

KeeperCollection ‏@KeeperColl Q fr shy #SommChat peep: how many #wines do you taste a day or per wk @WholeFoods and do you experience palate fatigue?

Devon Broglie, MS ‏@dbrogues some weeks less than a dozen some weeks 200+. 4 me palate fatigue sets in around wine 70 in one sitting @KeeperColl @WholeFoods #SommChat

Jackie Abrams ‏@Jacksters685 May I join @hvwinegoddess? #SommChat outside of women with children, what demographic would you target #Chardonnays and Malbecs to?

Debbie Gioquindo,CSW ‏@hvwinegoddess @Jacksters685 Of course, you just did! Welcome #SommChat

Devon Broglie, MS ‏@dbrogues #Chardonnay is the consistently best white grape out there at any price. so anyone for that @Jacksters685 @hvwinegoddess #SommChat

Devon Broglie, MS ‏@dbrogues #malbec is full & rich without being overly tannic or overly sweet so it is a perfect entry pt wine. @Jacksters685 @hvwinegoddess #SommChat

Jackie Abrams ‏@Jacksters685 @dbrogues @hvwinegoddess #malbec and #Riesling always have my vote. But why not cater to younger audiences for wine? #SommChat

Devon Broglie, MS ‏@dbrogues because in the US the drinking age is 21. :) @Jacksters685 @hvwinegoddess #SommChat

AndesWines.com ‏@andeswines @dbrogues @Jacksters685 @hvwinegoddess have you heard about 140 years old vines #malbec found in The union Laja & Bio Bio Rivers in chile?

Douglas Trapasso ‏@demilove @KeeperColl – Do you have interest outside food/wine that helps you appreciate it in greater depth (i.e., art, theatre,. etc) - #SommChat

Devon Broglie, MS ‏@dbrogues Love jazz. Love to run. I love to cook and am fascinated with the texture of food. #SommChat @demilove @KeeperColl

@SonomaWCW: We're looking forward to participating in #SommChat next Wed with @RachelVoorhees from @rsvineyards! @KeeperColl #WW

Andy Phillips ‏@AndyOnFarmWine Do you buy much Oregon wine? #SommChat

Devon Broglie, MS ‏@dbrogues Oh man. you know sadly i don't. @AndyOnFarmWine #SommChat #noexcuse

Cristóbal Arellano ‏@evil_bottle Wine geek level is on 10 right now; #SommChat and listening to an interview with Álvaro Palacios

Devon Broglie, MS ‏@dbrogues ha ha! @evil_bottle #SommChat

Cristóbal Arellano ‏@evil_bottle @dbrogues I gave you a , even though you're a Barça man ;) You beat my boys in the Copa Del Rey. Super Copa around the corner!

KeeperCollection ‏@KeeperColl @dbrogues Describe a typical week as @WholeFoods Associate Global #beverage buyer? #SommChat

Devon Broglie, MS ‏@dbrogues no "typical" some weeks I am in California for 2 days and in my cloffice for 3. Some I am in EU or SA @KeeperColl @WholeFoods #SommChat

Russ Kane ‏@VintageTexas @dbrogues What's coming next in wine? If you had to name one trend, what would it be? #SommChat @KeeperColl

Devon Broglie, MS ‏@dbrogues #cans @VintageTexas @KeeperColl #SommChat

Jackie Abrams ‏@Jacksters685 @hvwinegoddess why is wine catered to and only for stay-at-home moms? I'd think wives and husbands love a good talk over wine #SommChat

Russ Kane ‏@VintageTexas Agreed…we do it all the time #SommChat

Devon Broglie, MS ‏@dbrogues I don't think it is. We buy wine for and sell wine to all walks. #SommChat @Jacksters685 @hvwinegoddess

Jackie Abrams ‏@Jacksters685 @dbrogues I disagree. @hvwinegoddess #SommChat show me a good wine for a hard day at work or a job interview gone horribly

ENO DC ‏@Eno_DC @KeeperColl We're always happy to along with #SommChat.

KeeperCollection ‏@KeeperColl Thanks @Eno_DC #SommChat

Andy Phillips ‏@AndyOnFarmWine There looks like some good pinot noir and sauv blanc coming from Chile at fairly good price points do you buy chilean? #SommChat

Devon Broglie, MS ‏@dbrogues Yes we stock quite a bit of chilean SB and PN for the exact reason you mention. Value. #SommChat @AndyOnFarmWine

KeeperCollection ‏@KeeperColl @dbrogues What was it like going thru the process of becoming a Master #Sommelier? What were some challenges U faced? #SommChat @MasterSommUS

Devon Broglie, MS ‏@dbrogues The process was remarkable. some of the highest highs and lowest lows ever experienced. #wouldnttradeit @KeeperColl @MasterSommUS #SommChat

KeeperCollection ‏@KeeperColl .@dbrogues As 1of only 140 Master #Sommeliers in N #America, U R N elite grp. What duties do U have going fwd w/ @mastersommUS ? #SommChat

Devon Broglie, MS ‏@dbrogues Always continuing to learn and responsibility to teach and bring up next crop of #somms @KeeperColl @mastersommUS #SommChat

Devon Broglie, MS ‏@dbrogues And drink LOTS of really expensive and old wines. :) #notreally #inmydreams @KeeperColl @mastersommUS #SommChat

Cristóbal Arellano ‏@evil_bottle @dbrogues I just moved to TX from CA, and I've noticed there is a good amount of interest in Texas wine, at least in my store #SommChat

Devon Broglie, MS ‏@dbrogues There sure is! And you are here at a great time in the industry. #SommChat #txwine @evil_bottle @VintageTexas

Cristóbal Arellano ‏@evil_bottle @dbrogues @VintageTexas It's something I'm looking forward to exploring . It seems that Texas is figuring out the varieties that work

Russ Kane ‏@VintageTexas @dbrogues #CrystalBall What do U-C as future #TXwine: varietals or blends, vintage or NV. Any benchmark in other regions 4model? #SommChat

Devon Broglie, MS ‏@dbrogues We will continue to make great #rhone and #spanish style blends. using #garnacha #tempranillo #mourvedre #syrah @VintageTexas #SommChat

Russ Kane ‏@VintageTexas #Predictions for #TXwine …@dbrogues “you are here at a great time” #SommChat @KeeperColl

KeeperCollection ‏@KeeperColl q fr shy #SommChat peep: what price point #wines sell the most @WholeFoods and is this different N US vs other countries?

Devon Broglie, MS ‏@dbrogues cheap wine (<$10) sells most. but $15-$20 growing the fastest. Not sure what sells in other countries @KeeperColl @WholeFoods #SommChat

Andy Phillips ‏@AndyOnFarmWine Any paticular bordeaux you are excited with for value? #SommChat

Devon Broglie, MS ‏@dbrogues no specific label but I am still drinking 2010's where I can find them. Not a bad bottle anywhere in BDX in '10 @AndyOnFarmWine #SommChat

KeeperCollection ‏@KeeperColl @dbrogues What #wine regions have you not visited that you would like to see? #SommChat

Devon Broglie, MS ‏@dbrogues Never been to Germany and Austria. I here it is beautiful #SommChat @KeeperColl

KeeperCollection ‏@KeeperColl Q fr shy #SommChat peep: can you share your basic #wine & #food pairing strategy? @dbrogues

Devon Broglie, MS ‏@dbrogues Eat what you like. And drink what you like. surprisingly this is so simple and yet it works! #SommChat @KeeperColl

KeeperCollection ‏@KeeperColl .@dbrogues what are some fav @WholeFoods #summer #wine pairings with #food? #SommChat

Devon Broglie, MS ‏@dbrogues #gruet w/sunset. #mencia w/boat. #nortico w/tennis. @KeeperColl @WholeFoods #SommChat

Devon Broglie, MS ‏@dbrogues wait you said food! all of the above with anything off a grill. @KeeperColl @WholeFoods #SommChat

Andy Phillips ‏@AndyOnFarmWine What's the biggest market that whole foods is in? #SommChat

Devon Broglie, MS ‏@dbrogues #NYC of course. the big apple. That said we have amazing stores in Chicago, LA, SF, Miami, Dallas, Houston... @AndyOnFarmWine #SommChat

Russ Kane ‏@VintageTexas @dbrogues What abt white #TXwine-s? #Viognier #Roussanne blends or go w/ #Rose like #Bandol others in warmer places? #SommChat @KeeperColl

Devon Broglie, MS ‏@dbrogues Would love to see #roussane but also #vermentino #trebbiano look promising. @VintageTexas @KeeperColl #SommChat

KeeperCollection ‏@KeeperColl .@drogues how much time do U spend on #beverages other than #wine @WholeFoods & what R some of UR best selling N the categories? #SommChat

Devon Broglie, MS ‏@dbrogues can't quantify. Spend 110% of my time on Wine, Beer & Spirits. best selling in Beer is #local category. @KeeperColl @WholeFoods #SommChat

KeeperCollection@KeeperColl q fr shy #SommChat peep: if you hire @WholeFoods, what are the most impt qualities you are looking for in the #wine business? @dbrogues

Devon Broglie, MS ‏@dbrogues 1. #therightattitude 2. #therightattitude 3. #therightattitude we can teach anything else.

Andy Phillips ‏@AndyOnFarmWine What's your vision for your future? #SommChat

Devon Broglie, MS ‏@dbrogues #inneedofbifocals @AndyOnFarmWine #SommChat

Devon Broglie, MS ‏@dbrogues We want better wine everywhere. We want people to drink better wine. winemakers to make better wine. etc. @AndyOnFarmWine #SommChat

Russ Kane ‏@VintageTexas Gotta run 2mtg. Thx2 Craig (urr Devon) @dbrogues for sharing his time and knowledge today. #BestOfSuccess 2ya #SommChat @KeeperColl #TXwine

KeeperCollection ‏@KeeperColl .@drogues Does your job @WholeFoods involve training #wine staff and what have you found to be the most effective? #SommChat

Devon Broglie, MS ‏@dbrogues blind tasting is the most enlightening for everyone. @KeeperColl @drogues @WholeFoods #SommChat

KeeperCollection ‏@KeeperColl Q fr shy #SommChat peep: what tools do you use to prioritize ur time with such a large job @WholeFoods #SommChat

Devon Broglie, MS ‏@dbrogues not enough. I put everything into my phone, I carry a pad and pen, i wrangle with excel quite a bit. @KeeperColl @WholeFoods #SommChat

KeeperCollection ‏@KeeperColl Time to wrap up! Hope U enjoyed talking #Wine w/ Master #Sommelier Devon Broglie @dbrogues & @WholeFoods Global #beverage buyer #SommChat

Andy Phillips ‏@AndyOnFarmWine Thank you for your time and energy Devon rock on! #SommChat

Cristóbal Arellano ‏@evil_bottle @dbrogues @KeeperColl @drogues @WholeFoods #SommChat cheer! Thanks for your time.

KeeperCollection ‏@KeeperColl Great to have Master #Sommelier Devon Broglie @dbrogues join us today for #SommChat. We hope everyone learned as much as we did! #WW

Sassodoro ‏@Sassodoro @KeeperColl @dbrogues @WholeFoods Thanks for a great #SommChat!

Denise Clarke ‏@DeniseClarkeTX @dbrogues you teaching any sessions at @TEXSOM? See you there! #SommChat

Devon Broglie, MS ‏@dbrogues yes! They are all sold out! @DeniseClarkeTX @TEXSOM #SommChat

KeeperCollection ‏@KeeperColl Please join us in thanking Devon Broglie @dbrogues Master #Sommelier @dbrogues & @WholeFoods Global #beverage buyer for his time #SommChat

Devon Broglie, MS ‏@dbrogues Thanks everybody! #peacelovewine. #drinkwine #SommChat @KeeperColl @WholeFoods

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