Keeper Collection #SommChat Guest Iduna Weinert

9/20 Iduna Weinert, Bodega y Cavas de Weinert


KeeperCollection @KeeperColl: Tell your friends to join #SommChat to learn about #Argentina #wine & Bodega y Cavas de Weinert from Iduna Weinert @Iduna_Weinert!

KeeperCollection @KeeperColl: We're about ready to dive in w/questions, so shout out to Iduna to say hello & so she knows you're here! #WineWednesday #SommChat

KeeperCollection @KeeperColl: Don't forget that EVERY tweet during this chat should include the #SommChat hashtag in order for everyone to see it!

KeeperCollection @KeeperColl: As we ask Iduna Weinert @Iduna_Weinert our Qs, U ask your Qs as well! She'll do her best to answer all Qs in the order they come #SommChat

KeeperCollection @KeeperColl: Even if u dont ask 1--give a S/O 2 @KeeperColl & @Iduna_Weinert 2 let us know u R here! #SommChat

KeeperCollection @KeeperColl: Let's start talking #Argentina #wine with Iduna Weinert @Iduna_Weinert of Bodega y Cavas de Weinert! #SommChat

Iduna Weinert @Iduna_Weinert: Super excited to be here on #SommChat today! This is my FIRST twitter experience!

Iduna Weinert @Iduna_Weinert: Excited to answer you questions and learn from everyone. #SommChat

KeeperCollection @KeeperColl: @Iduna_Weinert how did you discover your love for #wine and how old were you? #SommChat

Iduna Weinert @Iduna_Weinert: I can't remember how old I was as I was raised at the winery...but I remember my first taste of @chateaumusar in 2000... #SommChat

Iduna Weinert @Iduna_Weinert: and at that moment decided the wine business was for me. #SommChat

Charles Comm PR @CharlesComm: Q @Iduna_Weinert What do you believe distinguishes #Argentinian wine from other wine regions? #SommChat @keepcoll

Iduna Weinert @Iduna_Weinert: History, personality, culturally wine is a part of our daily lives...#SommChat

Iduna Weinert @Iduna_Weinert: Mendoza is a warm, dry region - the lack of influence from a large body of water makes it unigue. #SommChat

SandyWasserman CS @SandyWasserman: Good morning @Iduna_Weinert how dis you get your start in wine business & who are your mentors? Thanks #SommChat

Iduna Weinert @Iduna_Weinert: I was born in the business and raised in the winery, so it is in my blood. #SommChat

Iduna Weinert @Iduna_Weinert: Serge Hochar @chateaumusar was a major influence. Jane Cranston, our UK importer and she guided me on how to sell wine at age 21 #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert how old is the #winery and how large is the production? What R UR largest MKTs?

Iduna Weinert @Iduna_Weinert: Our winery was built in 1890. We produce btwn 400 -500,000 bottles yearly. We always have 6-7 vintages aging. #SommChat

Iduna Weinert @Iduna_Weinert: Norway, UK with the USA being our strongest market. #SommChat

KeeperCollection @KeeperColl: Q fr shy #SommChat peep - how does ur #Malbec differ from other Malbec #wines from around the world @Iduna_Weinert ?

Iduna Weinert @Iduna_Weinert: Our Malbec combines the fruit expression of Argentina with a more traditional European style of time spent aging in large cask. #SommChat

Iduna Weinert @Iduna_Weinert: We have a combination of fruit which malbec is know, but complex leather and earth from the aging process #SommChat

Charles Comm PR @CharlesComm: Q @Iduna_Weinert In what ways have @BodegaWeinert’s wines evolved over the years? Stayed the same? #SommChat @keepercoll

Iduna Weinert @Iduna_Weinert: We've kept the same style, but over the past 20 years the cleaning of the cask has been more frequent...#SommChat

Iduna Weinert @Iduna_Weinert: Our wines are now a bit more clean yet we've been able to keep the style that Weinert has become known for.#SommChat

Iduna Weinert @Iduna_Weinert: Tradition and slow aging are important to us. #SommChat

KeeperCollection @KeeperColl: Welcome back @CharlesComm and @SandyWasserman to #SommChat keep ur Qs coming for @Iduna_Weinert

SandyWasserman CS @SandyWasserman: Q @Iduna_Weinert What wines are exciting you that you are drinking that you're not working w/? Thanks #SommChat

Iduna Weinert @Iduna_Weinert: Funny enough I love drinking @BroadbentWines wines! Seriously! The same goes for my UK importer. #SommChat

Iduna Weinert @Iduna_Weinert: I drink tons of @chateaumusar @spyvalleywine @QuintadoCrasto @WarwickWine - widely different properties with great wines. #SommChat

KeeperCollection @KeeperColl: R. Parker said Weinert 77 Carrascal best #wine N S AM, as good as any great wine N world What effect on #Argentina & #Weinert? #SommChat

Iduna Weinert @Iduna_Weinert: In 1992 when R.Parker said this, it opened the eyes of the world to #Argentina. It was an important moment for #mendoza #SommChat

Iduna Weinert @Iduna_Weinert: For #Weinert it was an amazing moment. Suddenly we became a great wine of the world. It opened many global markets for us.#SommChat

Iduna Weinert @Iduna_Weinert: I've been thinking I should send R.Parker a bottle of Weinert 77 Carrascal today! #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert what trends have you seen in the #Argentina #wine market? #SommChat

Iduna Weinert @Iduna_Weinert: #Argentina was headed toward a more modern, new world style. Today younger winemakers are pursuing more diversity and personality.#SommChat

Iduna Weinert @Iduna_Weinert: Today winemakers are using more traditional techniques with wines showing more natural expression and less oak. #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert how do U on marketing side @BodegaWeinert work w/ #winemaking team? What areas of #US R U moving N2?

Iduna Weinert @Iduna_Weinert: In a family business you tend to get involved in everything so we work hand in hand with the winemaking team.#SommChat

Iduna Weinert @Iduna_Weinert: We try to make wines we are passionate about. When you love what you make, it is easy to sell. #SommChat

Iduna Weinert @Iduna_Weinert: Texas is a key market for us along with continuing to grow the entire East Coast...#SommChat

Iduna Weinert @Iduna_Weinert: The west coast can be more challenging but we have a great following and hope to see more exciting things take place! #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm which of UR @BodegaWeinert #wines R best for BTG program & how would teach staff to sell those #wines @Iduna_Weinert

Iduna Weinert @Iduna_Weinert: Carrascal is our best BTG. I love blends. This malbec based blend is very versatile with a bit of #Argentina meets the Old World! #SommChat

Iduna Weinert @Iduna_Weinert: Carrascal is also super food friendly and great value for the $$. #SommChat

Charles Comm PR @CharlesComm: Q @Iduna_Weinert How does the #Argentina #wine market compare with the United States’? #SommChat @keepcoll

Iduna Weinert @Iduna_Weinert: Or we drink Fernet & Coca Cola! #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat peep: @Iduna_Weinert did you ever consider a career in something other than #wine? #SommChat

Iduna Weinert @Iduna_Weinert: I did! From 2010 - 2015 I worked at Nespresso in Brazil which made me realize how much I love wine industry. I belong here. #SommChat

KeeperCollection @KeeperColl: .@BodegaWeinert is described as the “Musar of #Argentina". Please explain @Iduna_Weinert #SommChat #Wine

Iduna Weinert @Iduna_Weinert: For me, this is the highest compliment anyone could make. #SommChat

Iduna Weinert @Iduna_Weinert: We also hold back our wines. Both are packed with complexity, elegance, finesse and personality... #SommChat

Iduna Weinert @Iduna_Weinert: Patience allows us to let the wines develop.@chateaumusar The wines individual personality shines through #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert Can you describe the diff bw ur Carrascal #Cab and the Pedro Cab?

Iduna Weinert @Iduna_Weinert: Pedro was a line of wines with no oak influence. It was basically varietals showing the expression of the fruit...#SommChat

Iduna Weinert @Iduna_Weinert: Carrascal is a blend (malbec, cab, merlot) with 3yrs min age in 2500 - 6000L oak cask giving the wines more complexity. #SommChat

Charles Comm PR @CharlesComm: Q @Iduna_Weinert How did you decide on the export and PR side of the family business rather than production? #SommChat @keepcoll

Iduna Weinert @Iduna_Weinert: I've always like the commercial side & interaction with importers and the public. #SommChat

Iduna Weinert @Iduna_Weinert: I feel like the feedback I gather is important for the production side run by my brother. #SommChat

Iduna Weinert @Iduna_Weinert: I am a bit of a frustrated actress, every time I meet someone to make a sell it's like I a creating a new play. #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert can U share Blind tasting flavor profiles 4 ur #merlot #Sauvignon blanc & #Malbec #wines @BodegaWeinert

Iduna Weinert @Iduna_Weinert: For Merlot & Malbec, think leather, earth, mushrooms which stand out bc it is so different from other wines from #Argentina #SommChat

Iduna Weinert @Iduna_Weinert: Merlot has a very floral, deep violet profile #SommChat

Iduna Weinert @Iduna_Weinert: Malbec has more dried black fruit character #SommChat

Iduna Weinert @Iduna_Weinert: Carrascal white is SB & Chenin. Lots of honeycomb from Chenin with higher acidity on palate typically #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert U said U hold back @BodegaWeinert #wines - how can a resto request older #wines 4 their list

Iduna Weinert @Iduna_Weinert: They can reach out to @BroadbentWines who has access to vintages from our cellar. #SommChat

Iduna Weinert @Iduna_Weinert: In our cellar we still have wines from 1977 through our current release of Carrascal 2013 including large format bottlings. #SommChat

Iduna Weinert @Iduna_Weinert: For me, large formats are such a great way to show aging potential. #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm can U talk abt #terroir & #Climate surrounding your #vineyards r they all similar of some differences @Iduna_Weinert

Iduna Weinert @Iduna_Weinert: We work wth vineyards from Lujan de Cuyo, which are 900m above sea level spread through the region...#SommChat

Iduna Weinert @Iduna_Weinert: the goal is to access the different micro-climates around the region with range of soil types and micro-terroir #SommChat

Iduna Weinert @Iduna_Weinert: The climate is dry, lots of sun exposure (especially during harvest) and a large temperature amplitude #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat peep: Does @BodegaWeinert accept visits? only from industry or do you welcome consumers - how do ppl request @Iduna_Weinert

Iduna Weinert @Iduna_Weinert: Tourism in #Mendoza is pretty big today. We do have a cellar door with tours/tastings and more at the winery. #SommChat

Iduna Weinert @Iduna_Weinert: You can contact me directly, book through the website or reach out to @BroadbentWines to set up a visit #SommChat

Charles Comm PR @CharlesComm: Q @Iduna_Weinert What are your favorite Argentinian wines right now? #SommChat @keepcoll

Iduna Weinert @Iduna_Weinert: Carmelo Patti, Humberto Canale, Noemia are some of my favorites - I am always trying to taste new things #SommChat

BartholomewBroadbent @BollewBroadbent: Does Weinert still have a winery in Patagonia? #SommChat

Iduna Weinert @Iduna_Weinert: We have a vineyard in the S of Patagonia, which is planted with Pinot Noir, Gewurtz & Riesling. #SommChat

KeeperCollection @KeeperColl: Q fr #SommChat #Somm @Iduna_Weinert does @BodegaWeinert use any #organic or #biodynamic practices? Why or why not?

Iduna Weinert @Iduna_Weinert: Mendoza is a dessert and very dry, there is really no need for the use of pesticides of fungicides. #SommChat

Iduna Weinert @Iduna_Weinert: We try to work with vineyards that are organic as possible, but we are not biodynamic #SommChat

KeeperCollection @KeeperColl: @Iduna_Weinert how do you divide UR time b/w #argentina #US and the other markets u sell to for @BodegaWeinert #SommChat

Iduna Weinert @Iduna_Weinert: I've just rejoined the winery in May 2017. I'm very focused on the winery at the moments. #SommChat

Iduna Weinert @Iduna_Weinert: I am revamping the image, re-activating the domestic market & I plan on 3-4 trips per year to the US & other markets. #SommChat

KeeperCollection @KeeperColl: Time to wrap up! Hope you enjoyed this hour of #Argentina #wine talk w/ Iduna Weinert @Iduna_Weinert of Bodega y Cavas de Weinert #SommChat

KeeperCollection @KeeperColl: It was great to have @Iduna_Weinert of @BodegaWeinert join us today for #SommChat. We hope everyone learned as much as we did!

KeeperCollection @KeeperColl: Please join us in thanking @Iduna_Weinert of Bodega y Cavas de Weinert @BodegaWeinert for her time #SommChat #Argentina #Wine

Iduna Weinert @Iduna_Weinert: Thank you very much for my intro to twitter! I was so nervous! It was easier than I though. #SommChat

Iduna Weinert @Iduna_Weinert: Can't wait to see you all in the market around the US! Muchos Besos! Muchos Saludos! #SommChat